Gold Medal Hair Products warning letter
This article was originally published in The Rose Sheet
Executive Summary
Jan. 13 FDA warning letter states that the firm's OTC drugs including Carbonoel Medicated Scalp Ointment and Carbonoel Medicated Liquid Shampoo are adulterated due to firm's failure to comply with Good Manufacturing Practice Regulations for Finished Pharmaceuticals. The letter cites several violations including failure to establish a written testing program to assess product stability, ensure that mechanical and electronic equipment was inspected and include the identity and strength of each active ingredient
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Marketing In Brief
ModiFace launches forecasting tool: Toronto-based virtual makeover firm introduces ShadeCast, a makeup sampling and forecasting tool based on behavioral tracking. ShadeCast is used in conjunction with iPhone application MakeUp, which allows consumers to virtually try on makeup in hundreds of shades from brands including Revlon, Cover Girl, Lancome and Clinique. ShadeCast offers 1,000 cosmetic shades from 40 brands and assigns a ShadeScore "to approximately position the [app's] hottest and most sampled color." ModiFace exec Nikkie Gatto likens the app to radio music playlists, helping consumers "looking to capture the current look, but also provide vital market intelligence to our retail channel partners," she says in Nov. 3 release. "The value of data to demonstrate the aggregate behavior will help the industry predict the latest trends and help cosmetic manufacturers better understand the color and products which most resonate with online and iPhone virtual makeover users," the company says