Unilever
This article was originally published in The Rose Sheet
Executive Summary
Acquires approximately 90% of the shares of St. Petersburg, Russia-based Severnoye Siyaniye, a producer of fragrances, aftershaves and color cosmetics. The Russian firm has been packaging certain Unilever men's fragrances under a co-packing agreement formed in early 1993. Unilever plans to spend about $10 mil. to improve production facilities and develop the Russian business. Unilever says it hopes to "broaden the product portfolio" of the firm. Severnoye Siyaniye has 1,000 employees
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