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Pavion

This article was originally published in The Rose Sheet

Executive Summary

Lawrence Pesin joins the company as exec VP and president of the firm's newly created fragrance division. Pesin previously was concurrently CEO of Alfin and LaPalma Cosmetics. Pavion plans to introduce a women's scent under the Wet 'n' Wild name in the spring of 1995. The company also will relaunch three Faberge fragrance brands -- Aphrodisia, Wood Hue and Tigress this fall. Pavion purchased the Faberge trademarks in early 1993
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