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COTY NATURALLY SMOOTH FACE POWDERS

This article was originally published in The Rose Sheet

Executive Summary

COTY NATURALLY SMOOTH FACE POWDERS are the first "botanically based and talc-free" face products in the mass market, the Benckiser division said. Launching this month, "Naturally Smooth appeals to the growing number of women who want naturally-based cosmetics but do not want to pay department store prices," Coty said. The formulas contain mica instead of talc. The botanical complex includes meadowsweet, garden angelica and everlasting.
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