In Brief: Chantal Pharmaceutical
This article was originally published in The Rose Sheet
Executive Summary
Chantal Pharmaceutical: Nets $6.8 mil. in a July 24 private placement of 1 mil. shares of common stock and 500,000 Series C Voting Convertible Preferred Stock shares (after payment of a 7.5% placement fee), the company announces Aug. 8. Chantal said the funds "will be used for general corporate purposes." In addition, Los Angeles-based Chantal expects its recently acquired lab in Arizona to be operational this fall. According to the firm, the lab will "triple Chantal's production capacity." The firm markets Chantal ethocyn-based skin care products ("The Rose Sheet" Nov. 28, In Brief) and is researching and developing both topical and systemic pharmaceutical products "for the treatment of androgen-mediated disorders...[and] certain cancers"...
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Marketing In Brief
ModiFace launches forecasting tool: Toronto-based virtual makeover firm introduces ShadeCast, a makeup sampling and forecasting tool based on behavioral tracking. ShadeCast is used in conjunction with iPhone application MakeUp, which allows consumers to virtually try on makeup in hundreds of shades from brands including Revlon, Cover Girl, Lancome and Clinique. ShadeCast offers 1,000 cosmetic shades from 40 brands and assigns a ShadeScore "to approximately position the [app's] hottest and most sampled color." ModiFace exec Nikkie Gatto likens the app to radio music playlists, helping consumers "looking to capture the current look, but also provide vital market intelligence to our retail channel partners," she says in Nov. 3 release. "The value of data to demonstrate the aggregate behavior will help the industry predict the latest trends and help cosmetic manufacturers better understand the color and products which most resonate with online and iPhone virtual makeover users," the company says