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Marketing in Brief: Sinclair and Valentine

This article was originally published in The Rose Sheet

Executive Summary

Sinclair and Valentine: Expands Aromatherapaes collection with Packettes, single-use, "nourishing head-to-toe treatments," according to the company. The packettes will be available for the company's Geranium & Rosewood Face Mud, Almond, Honey and Chamomile Body Scrub and Ti-tree, Menthol and Peppermint Foot Massage Creme, the company states. Also available in the Packettes are bath gelees in three formulas: Tangerine and Mint Energizing, Myrtle and Clary Sage Rejuvenating and Chamomile and Almond Relaxing formulas. Available now on the mass market, each Packette is $1.10 for a .75 oz. serving...
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