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In Brief: Michigan ad tax exemption

This article was originally published in The Rose Sheet

Executive Summary

Michigan ad tax exemption: Commercial advertising elements used in intermediate steps to develop an ad are exempt from state sales and use taxes following the recent signing of HB 4452 and HB 4453 into law by Gov. John Engler (R). The exemption traditionally enjoyed by Michigan ad agencies had been questioned in recent years as part of the Michigan Department of Treasury's effort to close tax loop holes. Requested by the Michigan Advertising Industry Alliance, the sales tax (HB 4452) and use tax (HB 4453) bills were introduced by Reps. Willis Bullard, Jr. (R-Dist. 38) and Kirk Profit (D-Dist. 54) respectively, in February...
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