Marketing in Brief: Origins Sheer Stick
This article was originally published in The Rose Sheet
Executive Summary
Origins Sheer Stick: Provides lips with a "whisper of silky color" and a "glisteny-glow," Origins Natural Resources said. The oversized pencils, based on the firm's Matte Stick line, will be available in March in six shades including Pink Lemonade and Tangelo. Concurrently, Origins is adding four new Matte Stick shades, including Fruit Punch and Nectarine. Both sticks will retail for $12 apiece...