Proteo SpA Ozbek fragrance print campaign breaking in March.
This article was originally published in The Rose Sheet
PROTEO SPA OZBEK SCENT PRINT AD BREAKS IN MARCH, the company said. Debuting in Elle magazine, the one-page ad pictures the fragrance bottle framed by the silhouette of a woman kissing her wrist. The print ad will augment cable advertisements for Ozbek, which is the first women's scent from Turkish clothing designer Rifat Ozbek. The cable spots began running exclusively in the New York metropolitan area concurrent with the late November launch of the fragrance in Barney's New York doors nationwide.
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