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LVMH Perfume and Beauty sales jump 20.6% to $1.89 bil. in 1995.

This article was originally published in The Rose Sheet

Executive Summary

LVMH PERFUME AND BEAUTY PRODUCTS 1995 SALES ADVANCE 20.6% to FFr 9.27 bil., or $1.89 bil. based on the Dec. 29 exchange rate of $1 = FFr 4.909, Moet Hennessy Louis Vuitton announced in a Jan. 29 release of unaudited figures. Paris-based LVMH attributed the growth to "an active brand management strategy and successful new product launches" including Parfums Christian Dior's newest women's fragrance -- Dolce Vita -- which recently debuted in Europe. LVMH's Perfume and Beauty business includes Christian Dior, Guerlain, Givenchy and Kenzo.
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