Avon E-Shop on Internet will expand firm's direct marketing reach -- analysts meeting.
This article was originally published in The Rose Sheet
AVON TO SELL PRODUCTS OVER INTERNET ON E-SHOP, an "electronic shopping mall" that can be accessed via the World Wide Web, Avon North America President Christina Gold told analysts at an April 3 meeting in New York City. The E-Shop and an Avon On-Line Service will launch "within the next several months" and complement the direct-sales firm's website, http://www.avon.com, which debuted April 1, Gold said.
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