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Marketing in Brief: Sinclair & Valentine

This article was originally published in The Rose Sheet

Executive Summary

Sinclair & Valentine: Repackages Aromatherapaes body wash bath gelee line with larger quantities for the same retail price, the company said. Previously housed in 1.2 oz. and 8.5 oz. bottles, the body washes are now packaged in 2.2 oz. and 12.5 oz. sizes priced at $1.30 and $7, respectively. The value-size washes are available now in Energizing, Rejuvenating and Relaxing formulas...
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