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Multi-day sunscreens, broader UVA protection items are potential markets -- J&J's Cole.

This article was originally published in The Rose Sheet

Executive Summary

MULTI-DAY SUNSCREENS, BROADER UVA PROTECTION PRODUCTS ARE "UNMET NEEDS" in the sunscreen market, Johnson & John-son Consumer Products Manager Curtis Cole told attendees of the 1996 HBA Global Expo skin care symposium held in New York City June 3. Cole maintained that while the development of SPF test methodologies and consumer demand for user-friendly products drove the sunscreen innovations of the 1970s, 1980s and 1990s, there are still "remaining needs for the consumers of sunscreen protection."
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