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Erno Laszlo shipping Antioxidant Complex for Eyes this month.

This article was originally published in The Rose Sheet

Executive Summary

ERNO LASZLO PRINT AD CAMPAIGN BREAKING THIS FALL will reintroduce the cosmetics and skincare company to the general public, following the brand's sale a year ago by Unilever division Elizabeth Arden. The Laszlo message has been "contemporized...to attract new customers who understand the importance of commitment to achieving desired results," Long Island City-based Erno Laszlo LLC said. The campaign also underscores the company's emphasis on the "personalized regimen," which, according to the company, is "key to maintaining healthy-looking skin."
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