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Holiday Marketing in Brief: Beautiful

This article was originally published in The Rose Sheet

Executive Summary

Beautiful: Holiday gift set combines 1 oz. eau de parfum spray, 2.5 oz. body lotion, 2 oz. body powder and .10 oz. parfum spray in a gold fluted refillable atomizer. The Estee Lauder set also includes a funnel for refilling the atomizer, and is priced at $70. A second bath and body collection features 1 oz. edp spray, 3.4 oz. bath and shower gelee, 3.4 oz. body creme and 1 oz. body powder. The set is priced at $60. Both collections will be available at Estee Lauder counters in November...
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