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Matrix Icon for Men hair care shipping to salons in late September.

This article was originally published in The Rose Sheet

Executive Summary

MATRIX ICON FOR MEN HAIR LINE CARE SHIPPING LATE SEPTEMBER for an October launch. The six-product Icon line, which includes Body Building shampoo, Conditioning shampoo, Lite conditioner, Grooming cream, Controlling gel and Natural Holding spray, will be available for consumer purchase at J.C. Penney salons and other salon doors that carry Matrix products, the Bristol-Myers Squibb division said.
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