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Gillette/Duracell deal adds $2.29 bil. business nearly equal to razors/blades unit.

This article was originally published in The Rose Sheet

Executive Summary

GILLETTE/DURACELL DEAL ADDS $2.29 BIL. BUSINESS NEARLY EQUALING RAZORS/BLADES division, Gillette's largest business segment. Razors and blades generated $2.64 bil. in worldwide revenues during 1995. Gillette's cosmetics and toiletries unit, representing 19% of consolidated sales, brought in $1.24 bil. in 1995. The acquisition involves a stock swap with a transaction value of $7 bil. The deal, subject to shareholder approval, is expected to close around Dec. 15, Gillette said.
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