Marketing in Brief: Redmond Products
This article was originally published in The Rose Sheet
Redmond Products: "Fast Start" promotion offers a free 16 oz. Aussie Mega shampoo packaged with an 8 oz. 3 Minute Miracle deep conditioning reconstructor. Redmond noted it is "the only manufacturer" to offer a larger product with the purchase of a smaller item. The promotion pack, priced at a suggested $5, will ship Dec. 2 and will go on-counter in January/February...
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