Marketing in Brief: Skin Life topical vitamin C
This article was originally published in The Rose Sheet
Executive Summary
Skin Life topical vitamin C: TLC cream contain liposomes that "keep the vitamin C stable" and create "a protective barrier that allows TLC to retain its effectiveness when used with other creams or gels," Columbia, S.C.-based skin and hair care manufacturer Jon Morgan, M.D. said. The company's c-results topical vitamin C serum contains 10% ascorbyl methyl silanol that is "rapidly absorbed, converted and stored in the skin as vitamin C." TLC is packaged in a 1.5 oz tube, while c-results is sold in a 1.75 oz. pump bottle. The hypoallergenic and non-comedogenic treatments are available now in salons and through the company's toll-free number, priced at $59.95 each. Beginning next month, the company will offer customers an "automatic replenishment service" through which frequently-used products can be automatically shipped at regular intervals and billed to a credit card...