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Cosmoprof Marketing in Brief: Clarins

This article was originally published in The Rose Sheet

Executive Summary

Clarins: Double Serum 38 anti-aging skin care treatment to debut in the U.S. in September, Clarins said. The product, which is formulated with 38 ingredients, is already available in France. Also on Clarins' drawing board is a new Boucheron men's scent, which is slated to go on-counter in France in Italy in September. A U.S. launch date has not been set. The company's other men's fragrance offering Boucheron Pour Homme debuted in the U.S. in 1991. Women's scents include Boucheron Classic, (1988) and Jaipur de Boucheron (1994)...
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