Marketing in Brief: Del Labs
This article was originally published in The Rose Sheet
Executive Summary
Del Labs: Naturistics Lip Balm trios "tantalize your taste buds with mouthwatering and exotic theme scents," the company said. Available in three flavor combinations, each lip pot is compartmentalized to allow flavor mixing and matching. The trio offerings include Berry (Strawberry, Raspberry and Blackberry) and Vanilla (Vanilla, Cocoa Vanilla and Cherry Vanilla). The lip balms apply clear, Del noted. Available now, a trio costs $3.95...