In Brief: Petroleum distillates
This article was originally published in The Rose Sheet
Executive Summary
Petroleum distillates: Consumer Product Safety Commission reopens comment period until Sept. 1 for its advance notice of proposed rulemaking requiring household products containing 10% or more petroleum distillates by weight with a viscosity less than 100 SUS at 100F to be packaged in child-resistant packaging, CPSC said in a July 21 Federal Register notice. Scheduled to close July 11, the comment period was extended at the behest of CTFA. The trade association requested the extension to give it more time to analyze data for several additional product categories that would be affected by the rule. CPSC initially extended the comment period by 60 days to July 11 at the request of the Chemical Specialties Manufactures Association. The ANPR was proposed in February and cited baby oil as one cosmetics product under investigation ("The Rose Sheet" March 3, p. 9). FDA said the ingredient is in 28 cosmetics formulations...
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Marketing In Brief
ModiFace launches forecasting tool: Toronto-based virtual makeover firm introduces ShadeCast, a makeup sampling and forecasting tool based on behavioral tracking. ShadeCast is used in conjunction with iPhone application MakeUp, which allows consumers to virtually try on makeup in hundreds of shades from brands including Revlon, Cover Girl, Lancome and Clinique. ShadeCast offers 1,000 cosmetic shades from 40 brands and assigns a ShadeScore "to approximately position the [app's] hottest and most sampled color." ModiFace exec Nikkie Gatto likens the app to radio music playlists, helping consumers "looking to capture the current look, but also provide vital market intelligence to our retail channel partners," she says in Nov. 3 release. "The value of data to demonstrate the aggregate behavior will help the industry predict the latest trends and help cosmetic manufacturers better understand the color and products which most resonate with online and iPhone virtual makeover users," the company says