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P&G beauty care volume rises 4% in FY 1997 bolstered by hair care sales gains.

This article was originally published in The Rose Sheet

Executive Summary

PROCTER & GAMBLE BEAUTY CARE VOLUME GROWS 4% IN FY 1997 (ended June 30), boosted by a 3% hair care volume increase during the year that "continued to grow behind the strength" of Head & Shoulders and Pantene Pro-V, the company said. P&G noted the results do not include Pantene Pro-V hair sprays with Elastesse, which will debut in September. Hair care results were offset by a 3% volume decrease in the cosmetics and fragrances unit, which includes the Cover Girl and Old Spice brands
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