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Dial brand sales flat at $87.6 mil. in third quarter; unit volume up 23%.

This article was originally published in The Rose Sheet

Executive Summary

DIAL BRAND REVENUES TOTAL $87.6 MIL. IN THIRD QUARTER, compared to $87.7 mil. in the prior-year period, the Scottsdale, Ariz.-based company reported Oct. 14. Despite flat sales, Dial brand unit volume grew 23% in the period with a 15.4% unit share of the soap market through the nine months, Chief Financial Officer Susan Riley said during a conference call with securities analysts. Within the brand, Dial's bar soap unit share also improved, up 14% since the second quarter, CEO Malcom Jozoff said. The increase is due in part to Dial's summer bar soap promotion and the firm's emphasis on the soap's Mountain Fresh-scented SKU, he stated.
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