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In Brief: Revlon

This article was originally published in The Rose Sheet

Executive Summary

Revlon: Joseph Heid to president, international, reporting to Revlon President and CEO George Fellows. Heid joins Revlon from the Sara Lee Personal Products conglomerate, where he served as CEO for North and South America with oversight for companies including Coach, Hanes, L'Eggs, Sara Lee Direct, Champion, Playtex and Bali. Heid's global consumer products "marketing expertise" will help the company further its globalization strategy, the firm stated. Heid succeeds Alex Kumar...
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