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Renaissance Nat Robbins cosmetics generate sales of $4.9 mil. in FY 1997 second quarter.

This article was originally published in The Rose Sheet

Executive Summary

RENAISSANCE TINKERBELL SALES REACH $3.9 MIL. IN FY 1997 SECOND QUARTER (ended Sept. 30), following a period of increased investment in the pre-teen makeup brand, the company said in a Nov. 14 10-Q filed with the Securities & Exchange Commission. For the first half of FY 1997, Tinkerbell generates sales of $5.1 mil., the company reported. The children's cosmetics brand, which Renaissance acquired as part of its purchase of Northvale, N.J.-based MEM in December 1996, appears to be blossoming under Renaissance's strategy of supporting "forgotten" brands with marketing and promotional resources.
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