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In Brief: Dial Corp.

This article was originally published in The Rose Sheet

Executive Summary

Dial Corp.: Dial brand sales increased 2.6% to $351.2 mil. for fiscal 1997 (ended Jan. 3) and 18.4% to $91.3 mil. for the fourth quarter. Sales of the company's Latin American soap and detergent brand, Nuevo Federal -- acquired in September -- were $19.1 mil. Dial Corp. net sales for the fiscal year decreased 3.1% to $1.36 bil., including lost revenues from divested brands and a 15% price decline in Purex laundry detergent in 1996. Excluding the extraordinary charges, sales from core brands grew 7.1% to $1.3 bil...

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