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eshave

This article was originally published in The Rose Sheet

Executive Summary

French Milled Shave Soaps are formulated with glycerin and coconut oil, e-shave said. Housed in nickel finish bowls, the soaps come in Teal with avocado oil for normal to dry skin, Lavender to soothe sensitive skin and skin-balancing Mandarin for normal skin. Used with a shave brush "to generate a rich lather," a 3.5 oz. soap generally lasts about six months, the New York City-based company said. A soap with bowl costs $25, while a refill soap is $15. Available in select department and specialty store doors, eshave is "the first comprehensive line of luxury shaving products" for women, according to the company. Other eshave offerings include aftershave soothers, shave creams, alum block, badger-hair shave brushes and razors

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Chart: Weekly Trademark Review -- Nov. 2, 2010

Weekly Trademark Review
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