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Bloom Bouquet Of New Products Moving into Bloomingdale's

This article was originally published in The Rose Sheet

Executive Summary

Australian-based Bloom will expand distribution of its eponymous essential oil-based aromatherapy line in 16 Bloomingdale's doors by the end of November, according to the company's U.S. distributor, Australia Steamboat Connection (Steamboat Springs, Colo.). Bloom entered the top 10 Saks doors in June and are also sold in about 20 Nordstrom doors and most General Nutrition Center LiveWell stores ("The Rose Sheet" April 6, p. 7).
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