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Revlon Super Lustrous Hair Color Increases Shine Up To 100%, Firm Says

This article was originally published in The Rose Sheet

Executive Summary

Revlon Super Lustrous Hair Color joins a growing number of premium-priced at-home hair coloring products that promise special benefits to users outside of traditional coloring. In addition to "shimmering color with eye-catching reflections," the Super Lustrous system provides deep conditioning that "seals in" up to 100% added shine and imparts "body and manageability" to hair, the company said.

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Chart: Weekly Trademark Review -- Nov. 2, 2010

Weekly Trademark Review

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