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Body @ Best Expected To Generate $30 Mil. In Sales In 22,000 Mass Doors

This article was originally published in The Rose Sheet

Executive Summary

Body @ Best, a 19-SKU mass market hair and skin care collection, is expected to generate approximately $30 mil. in first-year sales, Montreal-based Delhar Group said. The company's initial estimates for the brand were roughly $22 mil.; however, increased distribution led the firm to raise its expectations.
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