Antibacterial claims
This article was originally published in The Rose Sheet
Executive Summary
FTC finalizes consent agreement with Unilever Home & Personal Care on charges the company lacks adequate substantiation to support ad claims for Vaseline Intensive Care Anti-Bacterial Hand Lotion. The ads claimed the product "stops germs longer than washing alone" and provides enough germ protection to "stop germs for hours." The settlement bars Unilever from making claims about any antimicrobial product unless it possesses scientific substantiation. The consent agreement was reached in September (1"The Rose Sheet" Sept. 20, 1999, p. 7)
You may also be interested in...
Unilever Vaseline Lotion Germ Protection Claims Deceptive - FTC Order
Advertisements for Unilever's Vaseline Brand Intensive Care Antibacterial Hand Lotion carry unsubstantiated, deceptive claims for the product's germ protecting properties, the Federal Trade Commission states in a Sept. 15 proposed consent agreement with the company.
OCA Applauds Organic Board's Recommendation To USDA: "Outlaw Nanotech"
With a push from the Organic Consumers Association, the National Organic Standards Board is recommending that the use of nanotechnology be strictly prohibited from products certified under the National Organic Program
Beauty Claims Inch Closer To Pharma As Cosmeceutical Sector Expands
Though global market-size estimates differ, analysts at SupplySide West 2010 in Las Vegas agreed that cosmeceuticals remain a promising growth vehicle