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Ibeauty.com Holiday Orders Up 77% Week Before Christmas

This article was originally published in The Rose Sheet

Executive Summary

Ibeauty.com generated a 41% increase in the number of online orders from Nov. 25 to Dec. 22 compared to the year-ago period, the company announced. In the week prior to Christmas, the beauty e-tailer reported a 77.8% increase in orders processed over the same period in 1998.

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