HBW Insight is part of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC’s registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

This copy is for your personal, non-commercial use. For high-quality copies or electronic reprints for distribution to colleagues or customers, please call +44 (0) 20 3377 3183

Printed By



This article was originally published in The Rose Sheet

Executive Summary

Ads breaking in February on MTV and in beauty books including Elle, InStyle, Jane and Vogue feature five Bed Head hair care line extensions: Self Absorbed Mega Vitamin Shampoo and Conditioner, Creative Genius Sculpting Liquid, Uptight Heat Activated Curl Maker and Shine Junkie Hair Polish. The products are housed in clear bottles and displayed in acrylic cases to show off the formulas' bright orange, yellow and green colors, the company says. Available at more than 2,500 salons, the line ranges in price from $7.95 for a 12 oz. bottle of shampoo to $15.95 for 2 oz. container of hair polish

You may also be interested in...

TIGI Bed Head Cosmetics Line Awakens Brand's Color Offerings

TIGI's Bed Head Makeup is a "fun, hip" cosmetics line that reflects a similar positioning to the Bed Head hair care line, TIGI said. The Toni&Guy salons division will debut the products, deemed "the makeup of the future," in salons in March/April.

OCA Applauds Organic Board's Recommendation To USDA: "Outlaw Nanotech"

With a push from the Organic Consumers Association, the National Organic Standards Board is recommending that the use of nanotechnology be strictly prohibited from products certified under the National Organic Program



Ask The Analyst

Please Note: You can also Click below Link for Ask the Analyst
Ask The Analyst

Your question has been successfully sent to the email address below and we will get back as soon as possible. my@email.address.

All fields are required.

Please make sure all fields are completed.

Please make sure you have filled out all fields

Please make sure you have filled out all fields

Please enter a valid e-mail address

Please enter a valid Phone Number

Ask your question to our analysts