Wella
This article was originally published in The Rose Sheet
Executive Summary
Sebastian and North American Wella operations aligned to strengthen sales team and allow Sebastian to implement its international strategic role and creative vision, Darmstadt, Germany-based Wella announces Oct. 12. Wella U.S.A. Chairman Steve Goddard will manage North American operations for Wella, Sebastian and Belvedere, while Sebastian VP-Marketing Claire Bruno becomes Sebastian International president. Sebastian Chairman and CEO Manolis Lekkas will oversee the transition through the end of the year before leaving the company. Effective Jan. 1, Wella will move from Montvale, N.J. to Sebastian headquarters in Woodland Hills, Calif
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