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Avon U.S. Beauty Care Mid-Single-Digit Sales Growth Rests On New Products

This article was originally published in The Rose Sheet

Executive Summary

A slew of planned product introductions in Avon's cosmetics, fragrance, skin and hair care categories puts the direct seller in a position to sustain strong sales growth in 2001. The company's U.S. beauty segment generated increases of 8% in 2000 and 6% in the fourth quarter.
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