Avon U.S. Beauty Care Mid-Single-Digit Sales Growth Rests On New Products
This article was originally published in The Rose Sheet
Executive Summary
A slew of planned product introductions in Avon's cosmetics, fragrance, skin and hair care categories puts the direct seller in a position to sustain strong sales growth in 2001. The company's U.S. beauty segment generated increases of 8% in 2000 and 6% in the fourth quarter.
You may also be interested in...
Avon
Susan Kropf to newly created position of president and chief operating officer, firm announces Jan. 15. Formerly exec VP and chief operating officer, North American and global business operations, Kropf is now responsible for Avon's worldwide direct-selling operations and continues as director of the company, reporting to CEO Andrea Jung. A 30-year Avon veteran, Kropf had shared the chief operating officer title with International and New Business Exec VP Jose Ferreira, who will leave Avon to pursue new opportunities Jan. 31. Previous positions held by Kropf and Ferreira will not be replaced, and the heads of Avon's four international regions who reported to Ferreira will report to Kropf
Avon
Former Sephora Senior VP-Merchandising Stephen Bock to president-retail, Avon announces Jan. 5. Bock will be responsible for the direct-seller's new retail strategy for Becoming, scheduled to launch in the fall. He will manage relationships between partners Sears and J.C. Penney, marketing, merchandising and sales of the brand, as well as oversee management of the Avon Centre Spa and Salon. Succeeding Bock at Sephora is Shashi Batra, who will report to Sephora Americas and Asia Pacific President and CEO David Suliteanu. Batra joined Sephora in 1998 as merchandise manager, cosmetics
Avon Hits Grand Slam Signing Williams Sisters As Spokesmodels
Tennis star sisters Venus and Serena Williams embody the relationship focus of Avon's direct-sell business, the company said after signing the athletes as spokesmodels in a three-year global agreement Dec. 15.