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IFF in space

This article was originally published in The Rose Sheet

Executive Summary

International Flavors & Fragrances is pursuing repeat shuttle mission with NASA to send new flowers into space in 2002, VP-Global Business Development, Fine Fragrances Nicolas Mirzayantz says. Fragrance supplier's first effort to test effect of microgravity during a nine-day mission in late 1998 yielded three major alternatives to hybrid rose plant. Other avenues of innovation include new molecules for perfumers, new technologies and delivery systems, Mirzayantz states. IFF devotes about 7% of sales to R&D, close to $100 mil. last year, firm notes
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