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Puig USA Accelerated Launches, New License Arrangement Planned

This article was originally published in The Rose Sheet

Executive Summary

Puig plans to boost the contribution of its U.S. beauty business to worldwide sales to 20% by accelerating launches under its core fragrance brands and adding a new licensing arrangement, according to Puig USA President and General Manger, North America Beauty Kathy Cullin. The U.S. currently represents about 12% of worldwide company revenues, she noted.

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