Chanel
This article was originally published in The Rose Sheet
Executive Summary
New women's fragrance slated to launch in next two years will maintain company's focus on attracting younger audience, as it did with Allure, firm says. Launched in 1996, Allure has become the third ranked prestige brand, according to the company
New women's fragrance slated to launch in next two years will maintain company's focus on attracting younger audience, as it did with Allure, firm says. Launched in 1996, Allure has become the third ranked prestige brand, according to the company. |