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Lancome Exercises Treatment Expansion With AromaFit Debut

This article was originally published in The Rose Sheet

Executive Summary

Lancome's AromaFit "healthy body" treatment collection is expected to add a more youthful appeal to the firm's aromatherapy franchise when the four-SKU line debuts in August, the L'Oreal division said. The line will launch in Lancome's full 2,200-door distribution.

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