Sears Cosmetics Phase-Out Stems From Bottom Line Concerns
This article was originally published in The Rose Sheet
Executive Summary
High marketing costs and an insufficient bottom line are behind Sears' decision to exit cosmetics retailing, the Hoffman Estates, Ill. firm said. Announced July 10, the strategic move is a result of an ongoing category productivity review instigated in the spring by Sears CEO Alan Lacy.
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