Rusk Hair Care Being Targeted To Broader Demographic
This article was originally published in The Rose Sheet
Executive Summary
Rusk Being, an eight-SKU unisex styling collection launching now in salons nationwide, is designed to appeal to a wide age demographic, President Irvine Rusk said.
You may also be interested in...
Marketing In Brief
Helena Rubinstein: Velvet Pulse lipstick bowing now in Bergdorf Goodman, Saks Fifth Avenue, E6 Apothecary (Boston), Fred Segal Essentials and the Helena Rubinstein Beauty Gallery in New York, L'Oreal division announces. Lipstick contains "three technological advances to capture light and produce a deeper, more intense color with a smooth, velvet finish," firm says. Available in nine shades and four color families, lipstick costs $21.50. HR also expanding Collagenist collection with Eye Zoom, a formula said to give skin an instant plumping effect and minimize lines around the eyes. Eye Zoom ($50 for .52 oz.) will be available in October...
OCA Applauds Organic Board's Recommendation To USDA: "Outlaw Nanotech"
With a push from the Organic Consumers Association, the National Organic Standards Board is recommending that the use of nanotechnology be strictly prohibited from products certified under the National Organic Program