This article was originally published in The Rose Sheet
Executive SummaryStrong sales of Listerine mouthwash and the success of newly launched Listerine PocketPaks helped consumer health care sector generate $647 mil. in fourth quarter sales, representing a 12% gain, pharmaceutical marketer says in 11year-end earnings release Jan. 23. For the year, consumer health care sales were up 4% to $2.45 bil. Sales in shaving category, which includes Schick brand, declined 4% to $181 mil. for Q4 and declined 7% to $716 mil. for year...
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