Marketing In Brief
This article was originally published in The Rose Sheet
Executive Summary
Annick Goutal: Quel Amour!, the first permanent fragrance developed by the late perfumer's daughter, Camille, will be launched by Chanel in 250 specialty store doors nationwide in August. Women's fragrance, based on scent of peonies "enhanced" by wild roses and geranimum rosa, contains notes of red currants, pomegranates, cherries and wine peaches. A 3.4 oz. pink edp bottle topped with butterfly-shaped stopper will cost $160, while 1.7 oz. edp will retail for $90. Eau de toilette versions (1.7 oz. and 3.3 oz.), will retail for $65 and $95, respectively...
You may also be interested in...
Beiersdorf Nivea For Men U.S. Launch Seeks To Fill Skin Care Gap At Mass
Beiersdorf will launch Nivea For Men skin care products in February in an effort to provide a comprehensive men's facial and shaving care collection at mass, the company said.
OCA Applauds Organic Board's Recommendation To USDA: "Outlaw Nanotech"
With a push from the Organic Consumers Association, the National Organic Standards Board is recommending that the use of nanotechnology be strictly prohibited from products certified under the National Organic Program
Beauty Claims Inch Closer To Pharma As Cosmeceutical Sector Expands
Though global market-size estimates differ, analysts at SupplySide West 2010 in Las Vegas agreed that cosmeceuticals remain a promising growth vehicle