HBW Insight is part of the Business Intelligence Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC’s registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

This copy is for your personal, non-commercial use. For high-quality copies or electronic reprints for distribution to colleagues or customers, please call +44 (0) 20 3377 3183

Printed By

UsernamePublicRestriction
UsernamePublicRestriction

Gillette looks to lasers

This article was originally published in The Rose Sheet

Executive Summary

Razor marketer signs agreement with laser hair removal research firm Palomar Medical Technologies to develop and "potentially" market a patented home-use, light-based hair removal device for women, the two firms announce Feb. 19. Gillette will pay up to $7 mil. to support product development over 30 months. Marketing laser hair removal products would "augment" Gillette's leading position in the razor category rather than cannibalize its existing business, company says, noting, "If the technology paradigm does shift in 20 years, Gillette wants to be shaping that"...
Advertisement

Related Content

Palomar, Gillette renegotiate
Advertisement
UsernamePublicRestriction

Register

RS010992

Ask The Analyst

Please Note: You can also Click below Link for Ask the Analyst
Ask The Analyst

Your question has been successfully sent to the email address below and we will get back as soon as possible. my@email.address.

All fields are required.

Please make sure all fields are completed.

Please make sure you have filled out all fields

Please make sure you have filled out all fields

Please enter a valid e-mail address

Please enter a valid Phone Number

Ask your question to our analysts

Cancel