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Marketing In Brief

This article was originally published in The Rose Sheet

Executive Summary

Thierry Mugler: Hungarian model Anna-Maria Cseh unveiled as new face of Angel, Clarins announces. Cseh will appear in ads for the Thierry Mugler fragrance in Europe. Ads will not break in the U.S., but same visual will be used to promote Angel in stores, company says. Visual, shot by Mugler himself, shows Cseh holding the fragrance bottle while resting on the ledge of a futuristic skyscraper...
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