Arm & Hammer Enamel Care Offers Luster Benefits With Calcium
This article was originally published in The Rose Sheet
Executive Summary
Arm & Hammer Enamel Care toothpaste is positioned as an innovative product that restores luster to tooth enamel using a new patented liquid calcium formula, Personal Care President Brad Casper said during a fourth quarter and year-end presentation Feb. 9
You may also be interested in...
Church & Dwight Core Brand Building Effort Planned
Church & Dwight is stepping up efforts to grow its core brands by accelerating new product development and improving brand positioning, President and CEO James Craigie stated during a Feb. 7 analyst call
Church & Dwight Core Brand Building Effort Planned
Church & Dwight is stepping up efforts to grow its core brands by accelerating new product development and improving brand positioning, President and CEO James Craigie stated during a Feb. 7 analyst call
Colgate Luminous Launch Adds Luster To Toothpaste Lineup
Colgate Luminous toothpaste contains a fluoride mineral formula to strengthen enamel as well as ingredients to whiten teeth, according to the company