Lancaster Gears Up For Davidoff, Cole Men’s Fragrance Launches
This article was originally published in The Rose Sheet
Executive Summary
Lancaster will support the launch of two new men's fragrances bowing this fall, Davidoff Cool Water Deep and Kenneth Cole Reaction, with millions of scented impressions, the Coty division said
You may also be interested in...
Kenneth Cole Launch Seeking Positive Reaction From Young Women
Lancaster is introducing Kenneth Cole Reaction for Her in April, targeted to younger consumers than those attracted to the designer brand's existing two women's fragrances, Coty's prestige division said
Kenneth Cole Launch Seeking Positive Reaction From Young Women
Lancaster is introducing Kenneth Cole Reaction for Her in April, targeted to younger consumers than those attracted to the designer brand's existing two women's fragrances, Coty's prestige division said
Marc Jacobs Revisits The Garden To Launch Jasmine-Inspired Fragrance
Lancaster is positioning designer Marc Jacobs' latest women's scent, Blush Marc Jacobs, as a sensual, feminine fragrance based on jasmine accords, according to Coty's prestige division