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Marketing In Brief

This article was originally published in The Rose Sheet

Executive Summary

Neutrogena: Advanced Solutions skin care range, rolling out this month, offers professional quality efficacy at home, Johnson & Johnson division says. Skin Transforming Complex comprises Nightly Renewal Cream ($23.99) and Daily SPF 15 Moisturizer ($23.99), which combat sings of aging with Retinol and AHAs, firm claims. Advanced Solutions Facial Peel ($24.99) is formulated with a CelluZyme technology, which delivers the results of a 20% glycolic acid peel with less irritation, according to the company. Complete Acne Therapy System ($29.99) rounds out the collection with three products designed to combat breakouts with salicylic acid and benzoyl peroxide - Skin Polishing Acne Cleanser, Sun-Shield Day Lotion and Overnight Acne Control Lotion...

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