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Sean John appointment

This article was originally published in The Rose Sheet

Executive Summary

Desiree Reid to VP and general manager of Sean John toiletries division, Estee Lauder announces. Exec will lead development and marketing of fragrance products under the Sean John line, expected to debut in fall 2005 under a licensing agreement with Lauder (1"The Rose Sheet" May 24, 2004, p. 7). Reid previously was general manager and VP of marketing at IMAN Cosmetics, where she developed and launched skin care and color cosmetics and spearheaded international expansion of the brand. Exec will report to Estee Lauder Global Brand President John Demsey...
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